Can we have a discussion about marketing? Like how does this $60 niche product raise $150k in 2 days? Was it hyped before hand? Did kickstarter hype it? Anyone know the details behind their PR?
They are one of the most brilliant tech teams in France, and got at least a good headstart there. Then they did Techcrunch, etc. The high quality Kickstarter page & video certainly helped a lot too.
