As the footer to the article says, this is a shortened version of a much longer essay he wrote in 2010 (src PDF: http://dobelli.com/wp-content/uploads/2010/08/Avoid_News_Par... ) that shares a similar layout to the article. There's some subtle irony here -- the original essay asserted that heavy news consumption prevented most people from reading more than 4 pages straight, while the essay was 11 pages. I guess he realized he needed to shorten it to get the message out.