The third-pound burger flopped because consumers failed to understand that one t... | Hacker News

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latexr 12 months ago | parent | context | favorite | on: Just let me select text

The third-pound burger flopped because consumers failed to understand that one third is bigger than one fourth.

https://en.wikipedia.org/wiki/Third-pound_burger#Marketing_f...

phkahler 12 months ago | [–]

Thank you! I heard that on the radio decades ago but never saw a source to point people to. Wikipedia, who knew?

lupire 12 months ago | | [–]

Should have promoted a quarter-plus-twelfth burger! That's about 37%!

prmph 12 months ago | | [–]

Why complicate it: just advertise a fifth

kevin_thibedeau 12 months ago | | | [–]

With a price markup.

moralestapia 12 months ago | [–]

Thanks for this, wow.

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