I figured I would jump in here too. I am currently a part of the first cohort that is going through the program now at the $500 rate. I know that both myself and a few others practically begged them to raise their prices. It was HUGELY undervalued at $500. Value aside also, I think $500 is not really the kind of figure that really demands a certain level of commitment from the other students involved in the course. While $500 isn't something you just happen to find in your wallet, for a lot of people they are still able to write it off mentally when things get difficult.