This is a tremendous announcement. Web Push is such a superior channel to SMS and Email for many websites" There's a standard opt-in and opt-out process, it's real-time, and it's free. Yet the adoption has been severely reduced by the lack of iOS support.
The homescreen requirement is a small hurdle in the grand scheme of things. Now websites can finally implement Web Push once, and know that it will work for all of their users.
This is especially useful for media sites and others that have historically struggled to get people to go through the whole app store to app install process. It will level the playing field and create much better user experiences.
The homescreen requirement is a small hurdle in the grand scheme of things. Now websites can finally implement Web Push once, and know that it will work for all of their users.
This is especially useful for media sites and others that have historically struggled to get people to go through the whole app store to app install process. It will level the playing field and create much better user experiences.